The "Yuppies" of the '00s
Bobos on the march
I have finally found a definition for myself. Although, I've never been that upwardly mobile (the first bo in Bobo).
Like 1980s yuppies, the bobos are über-consumers. But unlike those suspender-clad cousins, bobos consider themselves socially conscious. Extravagant spending must be justified by at least a veneer of virtuousness.
I have finally found a definition for myself. Although, I've never been that upwardly mobile (the first bo in Bobo).
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